Aishwarya Dhanush, who recently launched her digital platform Ten Entertainment for aspiring short filmmakers, says the response has been overwhelming. “There was so much talent waiting to be discovered. Many entries poured in; some good, some amateurish. Obviously, we cannot expect festival quality films; the people shooting it are doing so within many constraints. But the content was good and needed to be promoted,” says Aishwarya.
“Short films will become huge in the future. It’s a stepping stone for many who are looking to do feature films. We’re hoping to release four films every Thursday; one in each language,” says Aishwarya.