Suriya turns investor for a Chennai-based start-up
Chennai-based HeroTalkies.com, an entertainment start-up offering legal, online streaming of Tamil Movies, has raised its first round of investment from Actor Surya’s 2D Entertainment and a group of High Net-worth Individuals (HNIs).
Other investors include Balaji Panchapakesan (Director – Celcom Solutions, UK), Sanjay Arjundas Wadhwa (a leading movie distributor in South India), and brothers Vasikaran Venkatesan (SAP, US) and Shankar Venkatesan (Shell, Poland).
2D entertainment sees this as a strategic investment into the online movie streaming business. “As a forward-looking organization we are keen on exploring several partnerships that expand our existing portfolio in the entertainment industry. With movies moving towards digitization it was a logical step to bring into our fold an online streaming platform”, said Mr. Rajsekar Pandian, CEO of 2D Entertainment Private Limited.
“To have someone like Surya not just endorse but invest in us is a big shot in the arm. The faith shown by them is a huge concept validation. We see exciting times ahead”, said Mr. Pradeep V S, Co-Founder & CEO of HeroTalkies.
A significant portion of the investment raised will be diverted towards content and customer acquisition across different geographies. This will augment the company’s vision of building an efficient alternative of movie distribution other than movie theatres thus eliminating piracy in the process.
