Kavin’s LIFT says no to OTT, will release only in theatres
LIBRA Productions, the makers of Kavin starrer LIFT, have now confirmed that the film is on the route for a release in theatres, and has no plans of going in for an OTT release. The makers had received offers from some OTT players but have reportedly rejected them in order to save the film for the big screen.
Lift is expected to give Kavin a big break, and hence, the makers feel that it would be better if the film releases in theatres. Both the songs from the film have got a good reception from the audience so far.
Lift update: we hereby confirming official. Lift movie will hit theatres with 100% occupancy.please do not believe the rumors it wil be direct OTT. Sound engineer Tapas nayak working on sound level with lot concentration as the movie demands. Perfect theatre motivation movie.
— LIBRA Productions (@LIBRAProduc) July 25, 2021
