Speaking at the audio launch of Eetti, Vetrimaaran revealed that when he heard the script of Eeti, he was supposed to produce the film before it changed hands to Kalaipuli S Thanu and was eventually bankrolled by Michael Rayappan. “Atharvaa has worked hard for the film and it is very visible in the songs and trailer screened here,” said Vetrimaaran.
“I gave nod to the script since Vetrimaaran was behind the project. Ravi Arasu is a brilliant director. I was amazed by Farhan Akhtar’s performance in Bhaag Milkha Bhaag and it was by biggest strength to complete Eetti. It inspired me to work hard for this movie,” said Atharvaa who is paired opposite Sri Divya.