Darbar single track, Chumma Kizhi sung by SPB and composed by Anirudh Ravichander has become the most viewed south Indian song on YouTube in 24 hours with a massive 10 million real-time views, combining all 3 versions. In Tamil alone, the track has registered 8M+ views in a day, which is also the highest ever for a Kollywood film.
It's getting bigger & bigger every second 🤩
Consolidated 10 M+ Real-time views for #ChummaKizhi 👌🏻😉 Highest ever for a South Indian song in 24Hrs! 🔥
▶https://t.co/SSjYsLcRKM@gaana ▶ https://t.co/wk2TJOotqG#DARBAR @rajinikanth @ARMurugadoss @anirudhofficial #SPB sir 🎶 pic.twitter.com/QzYrHR5brZ
— Lyca Productions (@LycaProductions) November 28, 2019
Directed by Murugadoss and produced by Lyca, Darbar stars Lady Superstar Nayanthara as the lead heroine. Rajinikanth is playing the role of a cop in the film, which is gearing up to hit screens for Pongal 2020.