A famous quote “Necessity is the mother of invention” Puzzled! What has it to do with cinema industry? It has and here comes C2H (Cinema To Home) found by Actor/Director/Producer Cheran, who is in urge to launch it in Chennai on July 14th. The National award winning director has lots to say about the situations and difficulties faced by producers nowadays.
Cheran wants and needs to answer a lot of unanswerable questions with his C2H and this should be an initiative for suppressing piracy and bury pirates.
He also detailed that more than 280 films are produced every year out of which only 120 or less are able to show it in the sliver screens. There are difficulties to bring the audience to theatres so we are coming home with C2H founder Cheran added. July 14th is believed to bring in change it’s a wait and watch to see the renaissance in Indian cinema.